Advertise with the Daily Planet
The Daily Planet offers advertising and sponsorship opportunities for businesses looking to reach an engaged, growing audience across the Twin Cities and beyond. Partnering with our Minneapolis-based news outlet helps you build brand visibility, connect with local and global readers, and support independent journalism at the same time. Advertising revenue allows us to cover operational costs, expand our reach, and keep delivering the high-quality news coverage our community depends on because we believe information should be accessible to everyone.
Our reach
The Daily Planet connects with a growing, global readership — 31,000+ visits and 1.7 million+ search impressions this past quarter, with 11,000+ unique visitors arriving through organic search alone. Our readers span the U.S. and beyond, including a strong base in India. We pair Twin Cities community trust with genuine global reach.
Figures updated quarterly.
Sponsored content
Our most requested advertising option. Sponsored posts sit alongside our editorial content, reviewed with the same care as any Daily Planet story, and stay live on our site indefinitely.
Sponsored Post — $500
Includes logo, 2+ images, and embedded follow links to your site.
All sponsored content must be factual and comply with our editorial standards. Posts violating our guidelines may be removed at our discretion.
Advertising rates
| Placement | Price | Notes |
|---|---|---|
| Above Masthead (Universal) | $1,000 / week | Sitewide — appears on most stories, posts, and pages |
| Homepage (per section) | $300 / month | Entertainment, Audio, Comics, Culture, or The Planet |
| In-Story | $75 / week | After first paragraph or after content |
Small businesses and nonprofits may qualify for discounted or free placement — inquire for eligibility.
Ad Specifications
Rich creative media must be built in HTML5. Stationary/still media should be submitted as PDF, PNG, or JPG. Banners with white backgrounds require a 1px non-white border. Stationery ads must be supplied in three sizes and submitted at least three business days before placement. Click-through URLs may not exceed 512 characters.
Ad locations:
Advertising Policy
All ads and sponsored content are subject to Daily Planet editorial and ethical standards. We reserve the right to decline or remove any placement that compromises site integrity, promotes violence or discrimination, or otherwise violates our advertising policy.
Full policy & payment terms: Advertising Policy · Advertising Payments
Get started
Ready to advertise with the Daily Planet? Fill out our inquiry form and select the placement type(s) you’re interested in — our advertising team will follow up with next steps and, where applicable, rate eligibility.
Contact
Email: dailyplanetadverts@gmail.com
The Daily Planet is not financially responsible for broken links or ads during contracted periods, but we will do our best to restore them promptly once notified. As a growing organization with limited staff, we appreciate your understanding.
